Smith & Rodger has today announced an additional finish to their popular Rocktop Multi-Surface Clearcoat range – Ultra Matt. This dead flat matt finish joins the Matt, Satin and Gloss finishes launched in 2020 that have proved popular with the trade.
Ideal for use on high traffic areas like wooden floors, kitchen worktops, and painted and wallpapered surfaces, Rocktop is non-yellowing and quick drying. Ultra Matt has the additional bonus of looking ‘barely there’ so is ideal for surfaces where protection is needed, without changing the appearance of the substrate.
Ian McAslan, Managing Director at Smith & Rodger said “We are delighted to launch Ultra Matt in response to customer demand for a finish that protects surfaces without adding a sheen, for a strong but subtle finish. Surfaces like brick, stone or wallpaper can be protected without it being obvious that the layer of protection has been added.
We have spent a significant amount of time working on the formulation to ensure maximum scrubbability and protection, and we are confident that Ultra Matt meets the needs of the market. We have had some great feedback from early users and look forward to hearing more from the trade!”
Feedback from decorators that tested the product included the following thoughts: “From the outset, I’ve been extremely impressed with the durability of the finish. I carried out a basic scratch test using a coin, and the coating held up superbly – not a mark to be seen. This gives me great confidence in its performance on high-traffic areas or surfaces that are prone to wear and tear.”
“One feature that really stood out to me is how well the product maintains the natural appearance of bare timber. Unlike many finishes that tend to darken or tint the substrate, Rocktop Ultra Matt keeps the timber’s original colour intact, which is a huge advantage for jobs where maintaining the natural look is key.”
Rocktop Ultra Matt hits the market on 14th May 2025. Rocktop is available from many stockists around the UK and Ireland including Crown Decorating Centres, Dulux Decorating Centres, Brewers Decorating Centres, The Paint Shed, and independents.
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